Rashmika Deverakonda Unveils Project Annapurna to Aid 400 Families

Rashmika Deverakonda, known for her recent role in the period drama 'Ranabaali', is set to launch Project Annapurna on October 15, 2026. This charitable initiative aims to provide essential food supplies to 400 families across South India, reflecting Rashmika's commitment to social causes alongside her film career.

Project Annapurna will distribute comprehensive food kits containing 75 kg of rice, 10 kg of whole wheat atta, 15 kg of mixed pulses, 10 litres of cooking oil, and additional staples like ragi, spices, and tea. The program spans eight key locations: Hyderabad, Mahabubnagar, Anantapur, Bengaluru, Kochi, Chennai, Kodagu, and Vijayawada, ensuring support reaches diverse communities in need.

Speaking about her motivation, Rashmika said, “A lot of you keep asking are there any similarities between Jayamma (her role in Ranabaali) and me and my answer is yes – and this is one of them.. this has always been me and this is also her.. and I would always keep doing things like this for all the love that you give me.” Her statement highlights a personal connection between her philanthropic work and her on-screen persona.

Fans have expressed appreciation for Rashmika's efforts on social media, with many praising her for using her platform to make a tangible difference. The timing of Project Annapurna coincides with the release of 'Ranabaali', starring her husband Vijay Deverakonda in the lead role, further amplifying public interest in both her social initiatives and her cinematic projects.