Dulquer Salmaan's 'I'm Game' Set for Release With Unusually Low Buzz
Dulquer Salmaan's new film 'I'm Game' releases this Friday, but unlike his previous Telugu hits, the film is arriving with minimal buzz and little awareness among audiences.
Dumtika Editorial
September 1, 2026 · 1 min read

(Image: Dumtika Editorial)
Key Highlights
- Dulquer Salmaan's 'I'm Game' releases this Friday in Telugu states
- Film directed by Nahas Hidhayath, produced by Wayfarer Films
- Pre-release event and trailer failed to generate buzz
- Unusual lack of hype compared to Dulquer's previous Telugu releases
Dulquer Salmaan, known for Telugu successes like 'Mahanati', 'Sita Ramam', and 'Lucky Bhaskar', is preparing for the release of his latest film 'I'm Game' this Friday. The actor, who has previously enjoyed strong support from Telugu audiences and seen his Tamil and Malayalam films receive grand releases in the region, faces an unexpected situation this time: a near-total lack of pre-release excitement.
'I'm Game', directed by Nahas Hidhayath and produced by Dulquer's own Wayfarer Films, features a cast including Antony Varghese, Mysskin, Kayadu Lohar, and Samyuktha Viswanathan. Music is composed by Jakes Bejoy, and Annapurna Studios is handling the film's release in the Telugu states.
Despite a pre-release event held just yesterday, the film has not managed to generate significant buzz among Telugu moviegoers. According to reports, many in the audience are not even aware of the film's impending release, and the trailer has failed to make an impact. This marks a notable shift for Dulquer, whose previous projects have typically arrived with substantial hype and anticipation in the Telugu market.
Earlier coverage in July and August had highlighted 'I'm Game' as one of Dulquer's upcoming projects, with expectations set for a prominent release. However, as the film's release date approaches, the lack of noise stands out, making this a rare occurrence in the actor's recent career trajectory.


