Movies
Vignesh Shivan Faces LIK Clip Controversy as Pradeep Ranganathan’s Dude Sets Telugu TV Premiere
Pradeep Ranganathan’s Love Insurance Kompany faces controversy as director Vignesh Shivan draws flak for sharing theater clips. Meanwhile, Dude gears up for its Telugu TV premiere.
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Dumtika Editorial
April 13, 2026 · 1 min read
(Image: Dumtika Editorial)
Pradeep Ranganathan’s latest film, Love Insurance Kompany (LIK), directed by Vignesh Shivan and featuring Krithi Shetty, has landed in the spotlight with a double dose of headlines this week. While the film’s unique futuristic premise drew early curiosity, its mixed reception in both Tamil and Telugu markets has kept the chatter going.
Adding to the buzz, director Vignesh Shivan recently urged moviegoers not to record or share clips from theaters, emphasizing how such actions "dilute the intended impact and encourage piracy." However, as pointed out by netizens, Shivan himself was seen resharing similar theater-recorded videos on his social media, which led to a flurry of online criticism and accusations of hypocrisy. Social media users even poked fun at the director by echoing a memorable line from the movie: "What bro? What’s this bro?"
As the LIK controversy unfolds, attention is also turning to Pradeep Ranganathan’s prior blockbuster, Dude. The film, which surpassed the ₹100 crore milestone at the box office, is set for its Telugu television premiere on Zee Telugu on April 19, 2026, at 6 PM. With Sai Abhyankkar’s popular soundtrack and Mamitha Baiju as the female lead, expectations are high for impressive TRP ratings on premiere night.
All eyes are now on how Vignesh Shivan addresses the ongoing criticism and whether Dude’s small-screen debut will match its theatrical success.
